Mental wellbeing programme addresses prejudice and discrimination


New Zealand’s internationally acclaimed Like Minds, Like Mine programme enters a new phase today with a new name and focus, Health Minister Andrew Little says.

The new ‘Nōku te Ao: Like Minds’ programme builds on more than two decades of work to continue to put the spotlight on stigma, prejudice and discrimination against those who experience mental health and wellbeing issues.

“The programme focuses on the people who are most affected by mental distress and discrimination, including Māori and Pacific communities, who are most at-risk of developing mental health and wellbeing issues,” Andrew Little said.

“Prejudice and discrimination affects peoples’ wellbeing, and simultaneously prevents them from seeking the support they need.

“This programme will change attitudes towards people experiencing mental distress, reduce discrimination, and improve social inclusion experiences for priority groups,” Andrew Little said.

Eight-million dollars over five years is being invested in a range of initiatives to generate a social movement against prejudice, including education campaigns, social action grants and strengthened research and evaluation.

“The Government’s report into mental health and addiction, He Ara Oranga, made it clear we need to take a human rights-based approach to mental health and focus on equity.

“We have laid the foundations for transformation to ensure people get the right help, when and where they need it, and are progressing the rollout of new and expanded services which are helping tens of thousands of people every month,” Andrew Little said.

The Like Minds, Like Mine programme, established in 1997, was a world first and has been instrumental in bringing mental health into everyday conversation over its 25-years.

“Nōku te Ao adds another tool to the toolkit. It aligns not only with the Labour government’s commitment to lay the foundations for a better future, but also the changes that will be made as part of this government’s Health & Disability System Reforms,” Andrew Little said.

Notes to Editor:

What this government has achieved in mental health:

  • 200+ GP sites delivering integrated primary mental health and addiction services across New Zealand
  • More than 520 full-time equivalents (FTE) have been contracted to provide services.
  • More than 134,000 Sessions delivered by new primary mental health and addiction services since July 2019
  • $1 million invested into Youthline to provide additional clinical support
  • $4-million targeted funding for Rainbow young people
  • Established Whāriki, a knowledge exchange network to enable leaders to share learning and transform mental health services.
  • 800 additional Māori and Pacific cultural competency workforce training places each year
  • 74 Māori suicide prevention initiatives funded
  • 18 Pacific suicide prevention initiatives funded
  • All 20 District health boards funded to increase capacity for responding to people in crisis and supporting whānau bereaved by suicide
  • More than 1400 People supported by Te Ara Oranga (methamphetamine harm-reduction programme) since July 2019
  • 2 new Pregnancy and Parenting Service sites and;
  • 3 new Enhanced Well Child Tamariki Ora Enhanced Support Pilots.